The Rivetto family has been producing noble wines in the Langhe region for four generations.
It all began with the entrepreneurial activity of great-grandfather Giovanni who, at the end of the 19th century, began to sell wine in a small food shop near Asti. In 1921, his work was given new impetus, through the far-sighted vision of his son, Ercole, just over 20 years old at the time: along with his brother Nando, they moved to Alba and rented a wine shop in the historical centre, launching a business working with the prized grapes of the Barolo and Barbaresco area and successfully experimenting with wine production.
In 1939, grandfather Ercole gave the family business a new twist, purchasing the Tenuta Loirano, which belonged to the Vassallo counts and, before that, to the Falletti family. This property’s terrain, all of a piece, was located in the area surrounding the residence and farm, at the top of the hill between Serralunga d’Alba and Sinio. The property was expanded over the years up to its current measure of 35 hectares. In the old wine cellars in Localita Lirano of the municipality of Sinio and in those of Alba, Ercole and his son Sergio dedicated themselves to the typical wines of the region.
Later, starting in the 1960s, having completed his studies in oenology, Sergio took over the reins of the business: through his work, the hectares dedicated to vineyards grew from 4 to 14 in just a few years. And at the same time, he expanded the spaces dedicated to wine making, rendering them suitable for cutting-edge wine production.
Today, Sergio’s son Enrico, lead the family business: with him, production has become focused on the wine making facilities in Sinio and new vineyards have been purchased and planted in the Serralunga d’Alba area. Enrico, out of deep respect for their land, has directed the business towards eco-compatibility and energy independence, through a plan that provides for the use of alternative energy sources and natural materials.
And this is the setting in which the vines flourish, simultaneously embracing the poetry of a long history and the timeliness of a new philosophy, and above all respecting the identity of the grape varieties and their territory of origin.